A Members-only Study Tour: Belair at Bowie, Maryland

posted Sep 18, 2015, 4:53 AM by Bill Marzella   [ updated Sep 18, 2015, 4:56 AM ]
Saturday, October 3rd at 10:30 a.m.

Described from the outset as Levitt and Sons’s “most de luxe venture,” Belair at Bowie, Maryland 
(1960‐70), grew out of more than a decade’s experience in mass housing design, construction, and marketing by a firm whose name and identity was synonymous with postwar residential construction.

For the company, which started in 1958 at Levittown (later Willingboro), New Jersey, Belair provided their initial product and marketing redirection away from what had previously been a largely working‐class base. With ground broken two years later at Belair, Levitt and Sons made the final turn from minimum houses created mainly for the middle‐income working class to those designed expressly for middle‐class consumption.

The Latrobe Chapter will visit this significant development with Jamie Jacobs, author of the recently published Detached America: Building Houses in Postwar Suburbia. The 2‐2 ½ hour tour will allow members to experience first‐hand the significant architecture and landscape of Belair at Bowie, Maryland.

Tour participants will meet at Belair Mansion, 12207 Tulip Grove Drive, Bowie at 10:30 a.m. Reservations are required. See attached for registration information.
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Bill Marzella,
Sep 18, 2015, 4:53 AM
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